Working from a pattern developed by Secret Projects Secret Champion and customer, Lesley Pearce, we were able to take advantage of a brief easing of lockdown in India, as a number of our Makers began production, in a safe and socially distanced way of our latest Secret Product - reusable face masks.
Made in a range of fine quality cotton fabrics, with wonderful designs from flowers to polka dots, Secret Projects face masks are available in 4 sizes – Adult male and female, plus a children’s range aged 3-6 years and 7-14 years. Our Makers and Lissy, Secret Projects Quality Controller, worked hard to ensure that the masks would fit well and each one has a generous amount of stretchable elastic for easy wear and comfort.
Nirmala, our India Country Director and the India team worked their magic to introduce our face masks to the Indian retail market and we are proud and delighted that they are now on sale in 2 pharmacies in India. Anup Pharma, a pharmacy based in Bengaluru, the capital city of Karnataka State in South India, has placed a large order with us. Hot on their heels, we received another sizeable order from CARE Dispensary in Hindupur, Andhra Pradesh State in the southeastern region of the country. We warmly welcome both as the first retailers of Secret Projects face masks! Growing our presence in the Indian domestic retail and wholesale market is a key growth area for us and we are hopeful that further orders will follow.
The face mask industry has become highly competitive worldwide and in India, as a consequence of COVID-19, we are seeing job losses in the manufacturing industry, coupled with a lowering of wages for those who remain in work. The later means that retailers and wholesalers are currently in a strong position to buy face masks (and other goods) very cheaply. At Secret Projects we continue to pay our Makers at least twice the Indian living wage per item and our retail and wholesale prices, not only reflect this, but also mirror the love and care that goes into every Secret Product across our entire collection. We are incredibly grateful not only to Anup Pharma and CARE Dispensary, but to all our customers for joining us and supporting our journey to empower women.
Secret Projects face masks will be available to purchase through our online shops very soon.